Written copy makes for great content, especially when it’s crafted in a manner that’s compelling and clear. But if you are publishing your content online with the goal of educating your audience, being limited to written words just won’t do. That’s because no one likes to go through blocks of Read more…
As Artificial Intelligence (A. I), an intelligence displayed by machines, devours the web designing industry, a lot of users became curious as to how it will change the future of web designing. By 2020, the A.I market is expected to reach $153 billion; $83 billion will come from robots and Read more…
Visual appeal and efficient user experience are key elements in creating a persuasive web design. A persuasive web design has a better chance of leading to a purchase of your products and services, optimizing your conversion rates. Here are the golden rules for creating a persuasive web design: 1. Make Read more…
Having other people take credit for your hard work is never fun. Imagine being a photographer, you do what you have to do to take a great picture. You get on your knees, hold a position for a few hours, you endure the weather, and sometimes you risk your life Read more…
One of the most sensual symbols in typography, the ampersand has long been a staple in manuscripts, graphic art pieces, logos, and labels throughout history. And because unlike most letterforms that have rigid guidelines, the ampersand’s openness to more creative interpretations have made it a popular typography element for today’s Read more…
Quick – what is the most important part of your website’s content? Some marketers would argue that it’s the call-to-action or CTA. True, the headline captures your audience’s attention and the body of your content gives them the information they need. But it’s the CTA that motivates your website’s visitors Read more…